Hanging on the wall in Jamie Mills’ Greenport office is a piece of paper with two options for a slogan billing Wm. J. Mills & Co. as America’s oldest family owned and operated sailmaker.
Mills peers over the two choices, which feature very subtle differences, and can’t quite seem to decide.
“I think I like option A,” he says.
His brother Bob, seated across from him, cracks a wry smile.
“Funny, I think I like option B,” he says with a chuckle. (more…)