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Meghan Saccone in front of the new North Fork Flour Shoppe dessert truck. (Credit: Lee Meyer)

Meghan Saccone took a risk when she launched North Fork Flour Shoppe out of her home in Jamesport in the midst of the COVID-19 pandemic. But the small-batch baked goods business took off in a big way in 2020 thanks to Saccone’s colorful array of baked goods — from rainbow cookies to cupcakes and macarons.

Now Saccone is expanding in the form of a lovely pink dessert truck, as well as a partnership with Mattituck Cinemas to bring her baked treats to a wider audience.

“I was like, ‘I would never open my own business. Ever!’” Saccone recalled thinking before starting North Fork Flour Shoppe. “I had been furloughed at my job, I was pregnant at the time, used to working 60, 70 hours a week. I was so nervous, but everyone has always told me to open up my own place.”

Saccone started by posting photos of her cake creations on social media, and the business took off. Over the years, she’s developed a loyal following and even supplied baked goods to restaurants like Lucharitos.

“It’s gotten to a point where I got so busy and needed to step out of my comfort zone,” she said. “That’s why we decided to go the [truck] route.”

North Fork Flour Shoppe dessert truck. (Credit: Lee Meyer)

The beautiful pink truck recently had a soft opening at Jamesport Farmstead, which was a huge success.

“There were people lining up before we’d even started,” she said. “Before I had my window open, there was a whole line of people.”

The truck’s menu currently includes macarons, cream puffs, key lime pie, blackout cakes, cupcakes and strawberry cream tarts. Saccone also plans to sell homemade lemonade out of the truck. 

Saccone’s other big project, Flour and Butta (the name is an ode to North Fork Flour Shoppe and Lucharitos owner Marc LaMaina’s former shop, Butta Cakes), is a partnership with LaMaina and Mattituck Cinemas. The front area of the cinema is being redeveloped as a bakery café and Saccone will be offering pastries out of a walk-up window. 

Baked goods from North Fork Flour Shoppe. (Credit: Lee Meyer)

“You can just walk up and buy a coffee beverage and a pastry, but we’ll also focus on weekends with big movies that are coming out to create desserts that are based on those movies,” Saccone explained.

She’s excited for what the future will bring.

“We’ve gotten a lot of great feedback from local business owners that want to support us,” she said.

Visit North Fork Flour Shoppe on Instagram for more information on where you can find the truck.